Build Grow Scale - User Testing Mastery 2023

Introduction
- Why user testing is your new unfair advantage
- Course content and expectations explained.
Module #2
What is User Testing?
- User testing defined
- Overview of the entire user testing process
- Ideal customer avatar explained
Module #3
Brainstorming the User Testing Tasks
- Our tried and tested user testing tasks template (say that 3x fast!)
- Ideology and principles behind the tasks
- Inspiration and questions to ask yourself for formulating the perfect tasks
Module #4
Live Walkthrough of Creating the User Testing Tasks
- No more theory - LIVE walkthrough of creating the tasks
- Clear reasoning behind why each task is given
- Remove any and all doubts you have about how to brainstorm your own tasks
Module #5
Recruiting People to do the User Testing
- Where to find people to perform the user testing for you
- Quickly and easily find people suitable for any niche
- How to instantly get a refund for any user testers that do a poor job
Module #6
User Testing Live Analysis Part 1
- Live analysis of a real user testing session
- See exactly how Casey analyzes and interprets feedback
- Witness first-hand the incredible insights gained from user testing done the right way.
Module #7
User Testing Live Analysis Part 2
- Live analysis of a real user testing session
- See exactly how Casey analyzes and interprets feedback
- Whitness first-hand the incredible insights gained from user testing done the right way.
Module #8
Final Words
- Quick recap of everything we just learned
- Reminders and things to keep in mind when doing this for yourself
BONUS #1
Additional User Testing Analysis
The course already includes a full website user testing analysis. However, we'll include ANOTHER 45 min module showing the breakdown/analysis of another website, just to really drive the point home.
BONUS #2
Ecom Profit Checklist
We'll also include a checklist of 50+ simple, revenue-boosting best practices. You can implement these on your website to see a noticeable lift in conversion rate RIGHT AWAY.
This list was compiled by our revenue optimization team over the last 6 years and shows you how to get some quick, juicy wins.
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