Fundamentals Of Ecommerce - Shopify Traffic Generation (1/2)

Free Download What you'll learn
Learn how solo entrepreneurs bring an idea to life through Shopify
Learn how to generate traffic to your store
Become a solo entrepreneur through eCommerce using Shopify, Amazon, or both.
Learn how solo entrepreneurs, dropshippers, and product owners turn ideas into lucrative careers (and how you can too).
Control when you work for yourself, you have the freedom to make your own decisions about how you want to do your work, what projects you want to take on
Learn to work for yourself, where you have the ability to take on new projects and clients, which can help you to grow and develop your skills.
Potential For Higher Income: Depending on your industry and the success of your business, you may be able to earn more money by working for yourself
You will learn WHY ecommerce brands succeed. If you watch the videos, take the quizzes, and read the additional materials, you will know how to start
Requirements
You only need a general understanding of online shopping, and a general idea of how you want to get started. No technical knowledge necessary.
Description
The CourseThe internet opened a lot of doors, but mostly it opened the door for people like you and me to work for ourselves. No bosses, no schedules.There are hundreds of YouTube videos, online courses, conferences, etc teaching you about eCommerce. Why is this course different?Here, I'm not telling you what to do. I'm telling you why to make decisions for your business. Why to run Google Ads, Why to open an Amazon store (or why not). While you might need someone to tell you how to setup a Google Ads campaign; You also need to know why you should or shouldn't.This course will require homework. It requires you to take it one section at a time and digest what you learned. I ask that you read associated materials as if it were "homework", and only do 1-2 sections per day. Speed is not your friend for this course. You need to digest the information and apply it to your brand.Course InformationThis course was designed with the aspiring ecommerce entrepreneur in mind. If you're new to the digital world and you're looking for step-by-step guidance, this is the course for you. You can expect:A Syllabus, outlining each of the specific ways a product can get trafficLearning. There are 12 chapters with over 50 lessons (over 12 hours), taking you from clueless to confident.Lifetime Access & Free Updates. As this course changes, you will have access to all of it.Exclusive Access to a Facebook Group specifically for graduates of this course, linking you with like-minded entrepreneurs to crowdsource your future success.Who is this course for?New To Ecommerce: If you have not started an ecommerce website before, this course is for youDropshippers: If you are looking to dropship your products and don't know where to start, this course is for you tooBrands: If you already have a product in mind but don't know how to get the word out, this course is a good fitProduct Owners: If you already own a product on Amazon or brick-and-mortar and you want to access the scale of the internet, this is a course for you.Generally, if you are looking to make money off of an ecommerce store, this course is for you.
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 What To Expect
Lecture 3 Sections
Section 2: Fundamentals
Lecture 4 Plan To Succeed
Lecture 5 A. Brand Building vs. Selling Products
Lecture 6 B. Domains
Lecture 7 C. Warehousing/Shipping
Lecture 8 D. Dropshipping
Lecture 9 E. Catalog Management System
Lecture 10 F. Summary
Section 3: Shopify
Lecture 11 Dunning-Kruger
Lecture 12 A. What You'll Need
Lecture 13 B. Theme Considerations
Lecture 14 C. Platform Walkaround
Lecture 15 D. Recommended Apps
Lecture 16 E. Details
Lecture 17 F. Summary
Section 4: SEO
Lecture 18 Feeding The Beast
Lecture 19 A. Intro
Lecture 20 B. SEO At A Glance
Lecture 21 C. Keyword Research
Lecture 22 D. On-Page SEO
Lecture 23 E. Off-Page SEO
Lecture 24 F. Technical SEO
Section 5: Search Engine Advertising
Lecture 25 Go Fishing
Lecture 26 A. Fundamentals
Lecture 27 B. Margins
Lecture 28 C. Google Search Ads
Lecture 29 D. Catalog Ads
Lecture 30 E. Final Thoughts
Section 6: Social Media Advertising
Lecture 31 Persevering Through Negativity
Lecture 32 A. Audiences
Lecture 33 B. Facebook/Instagram Ads
Lecture 34 C. YouTube
Lecture 35 D. Considerations
New To Ecommerce: If you have not started an ecommerce website before, this course is for you,Dropshippers: If you are looking to dropship your products and don't know where to start, this course is for you too,Brands: If you already have a product in mind but don't know how to get the word out, this course is a good fit,Product Owners: If you already own a product on Amazon or brick-and-mortar and you want to access the scale of the internet, this is a course for you.,Generally, if you are looking to make money off of an ecommerce store, this course is for you.


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