How to Sell Yourself Personal Branding with Storytelling

What you'll learn
Write your career logline like a TV pitch that highlights your strengths, transferable skills, and personal brand.
Create a memorable hook and storyline to confidently pitch yourself in interviews, networking, and professional settings.
Adapt your self-promotion for new industries by reframing your career story with storytelling techniques from TV and media.
Craft a résumé and cover letter that tell a story, showcasing your accomplishments with clarity and confidence.
Distinguish skills from talents and spotlight your unique wins, just like standout talent makes a TV show unforgettable.
Build visibility by optimizing your LinkedIn profile and sharing story-driven content to grow your personal brand.
Requirements
No prior personal branding, storytelling, or career coaching experience required.
Have a résumé, cover letter, or LinkedIn profile ready to apply course exercises.
Bring an open mindset, as you'll practice reshaping your career story and personal pitch.
Description
Taught by a two-time Emmy Award-winning producer, this course shows you how to sell yourself using storytelling and TV pitch strategies - the same methods used to sell hit shows to major networks. Instead of relying on generic career advice, you'll learn how to build a story-driven personal brand that is memorable, confident, and authentic.In this course, you'll learn how to:Write a personal logline - a short, powerful statement that communicates your strengths.Craft a story-driven résumé and cover letter that highlight accomplishments instead of just job titles.Adapt your pitch for job interviews, networking, and career changes.Identify transferable skills and reframe your career story for new opportunities.Strengthen your communication skills by eliminating filler words, uptalk, and unnecessary apologies.Build visibility by refining your LinkedIn profile and using short-form content to showcase your value.Drawing on real examples from TV production, you'll practice packaging your career story like a producer - refining, pitching, and promoting yourself across different platforms and industries.By the end of this course, you'll walk away with:A clear personal brand strategyA stronger résumé, cover letter, and LinkedIn profileThe confidence to pitch yourself like a TV show - whether for interviews, networking, or navigating your next career development or job search journey.
Who this course is for
Job seekers and career changers who want to pitch themselves with confidence in interviews.
Professionals updating résumés, cover letters, or LinkedIn to build a stronger personal brand.
Students, freelancers, and creatives looking to craft a clear, story-driven personal pitch.
Anyone preparing for networking, promotions, or career pivots who wants to stand out authentically.
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