Krishna's Professional Communication by Malti Agarwal
English | 2021 | ISBN: N/A | ASIN: B09378B3MH | 463 pages | PDF | 4.44 Mb
SYLLABUS- PROFESSIONAL COMMUNICATION,
Unit-I: Fundamentals of Communications
Technical Communication: features: Distinction between General And Technical Communication;
Language as a tool of communications; Levels of communication: Interpersonal, Organizational, Mass
communication; The flow of communication: Downward, Upward, Lateral/Horizontal (Peer group) :
Importance of technical communication; Barriers to Communication.
Unit-II: Written Communication
Words and Phrases: Word formation, Synonyms and Antonyms; Homophones; Select vocabulary of about
500-1000 New words; correct Usage: all Parts of Speech; Modals; Concord; Articles; Infinitives;
Transformation of sentences; Requisites of Sentence Construction: Paragraph Development: Techniques and
Methods- Inductive, Deductive, Spatial , Linear, Chronological etc.
Unit-III: Business Communication
Principles, Sales & Credit letters; Claim and Adjustment Letters; Job Application and Resumes. Reports:
Types; Significance; Structure, Style & Writing of Reports. Technical Proposal; Parts; Types; Writing of
Proposal; Significance; Negotiation skills.
Unit-IV: Presentation Strategies and Soft Skills
Nuances and Modes of Delivery; Body Language; Dimensions of Speech: Syllable; Accent; Pitch; Rhythm;
Intonation; Paralinguistic features of voice; Interpersonal communication: Definition; Types; Team work;
Attitude; Way to improve Attitude Listening Skills : Types; Methods for improving Listening Skills.
Unit-V: Value-Based Text Readings:
Following essays from the prescribed text book with emphasis on Mechanics of writing.
(i) Humanistic and Scientific Approaches to Human Activity by Moody E. Prior
(ii) The Language of Literature and Science by A. Huxley
(iii) Man and Nature by J.Bronowski
(iv) Science and Survival by Barry Commoner
(v) The Mother of the Sciences by A.J. Bahm.
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