Last updated 9/2020
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 4.36 GB | Duration: 3h 39m
Creative video editing techniques used by professionals and taught by a veteran, international award-winning editor.
What you'll learn
You will know how to edit videos that entertain and inspire your audience.
You will know how to capture an audience using creative editing techniques taught by an international award winning editor
You will appreciate that good editing is every bit as important as good content gathering.
You will know how to turn your amateur videos into professional productions with creative editing flair.
Good editing isn't an optional extra if you want to create inspiring videos. I'll teach you many techniques used over decades in TV production.
Neglect of the editing process and creativity is the most common mistake young filmmakers make. Don't follow the wrong trend!
Great footage + average editing = average result. Average footage + great editing = great result.
How to work with film and program directors to form long-lived partnerships.
Requirements
A basic understanding of editing software is required.
You will need a quality video editing software that permits multi-layered audio.
An understanding of how to import media (footage) onto the hard-drive/s and then to create a time-line. A basic knowledge of these things is needed.
While this course may assist you in choosing the correct software for editing the way professionals do, we do not compare editing software products.
While we use Adobe Premier, this is not significant to the learner. You will be able to follow using any quality editing software such as Da Vinci Resolve, Avid, Final Cut Pro, etc.
Description
If great footage + average editing = average result, and average footage + great editing = great result, what does great footage plus great editing equal?Do you want to understand the rules broadcast professionals use when editing a TV show?Do you want to improve the quality of your videos, to the point where your audience can't get enough?Are you moving from still photography to video, and is editing a major challenge?Are your videos just not getting noticed and shared on your YouTube channel?You are a professional video editor, but are not getting noticed because your work is technically fine, but not creatively outstanding?Then you have come to the right place.Operators and editors.In the pro broadcast world, there two types of editors: Operators and editors.An operator is someone who should be an expert at the software, understands codecs, as well as the export parameters needed for broadcast. Very often, these people are not particularly creative, because creativity is not their main focus. Often, it's the technical side of video that excites them the most.Before you do this course, I have a question
o you mainly want to be taught all the technical stuff regarding video production? (called an operator-editor) Or. . . Do you want to become a creatively intuitive, clever video editor, that can create amazing content from your, or other people's footage? (called an editor) If yes, then this course is for you.If you answered 1, then this is not a course for you. I don't teach the tech stuff at all. Because, honestly, I am no expert myself. I have worked in broadcast TV as an editor for 37 years, won awards in New York and Cannes, and yet I still only have a basic understanding of the tech stuff. Because, believe it or not, I don't need it. And neither do you! I am an editor. I am not an operator.Editing video (understanding the software) is a straightforward, if complex subject. It is taught all over the Internet. But find me a truly creative video editing course. I can't find a good one anywhere. So I created this one.Editing video is easy to do, but difficult to do well.The trouble is, most video courses on the net are presented by filmmakers making wedding videos and low budget music videos. Very few are broadcast professionals. The proof is that most video editing courses focus primarily on software, which requires limited creative insight.This course is not about software. You will learn:How to attract, grab and hold onto your audience,How to entertain your audience, and have them wanting more,How to make your edits seamless and integrated,How to select music, and avoid the dangers of bad music choices,How to avoid the traps amateurs often fall into,How to use the power of visual elements,The importance of the audio track. Oh, so important!Music montage editing- easy to do, but difficult to do well,How to edit dialogue,How and when to use transitions,How to maximise the power of sound effects,Some stuff about YouTube.Editing software and what's good, and what's less good. All these skills will make your editing experience easy and intensely creative. You can become a great filmmaker. You will need: A broadband Internet connection,A laptop or desktop computer.Editing software able to edit multi-layered audio tracks. Manipulating multi-layered audio is fundamental to good editing. Any edit software with multi-layer capability, able to handle your source footage, will do.A basic understanding of video editing. As this is not a software course, you will need an understanding of your software, how to ingest media from your camera card, and how to set up a time-line to begin editing.An ongoing project would be an advantage so you can practice some of the techniques shown right away,A sprit of learning something new and intensely creative,Be prepared to have some fun.The syllabusPart One: Preparation for the edit. Knowing where everything is frees you up to be creative.Part Two: How to capture your audience within the first 20 seconds and keep them riveted.Part Three: Music choice, music montage editing, back timing for effect and more.Part Five: Editing styles. Lots of examples of styles and their affect on the audience,Part Five: Transitions, pace and the story, and editing techniques,Part Six: Lots of actual broadcast examples. Why they work and the techniques used,Part Six: You-tube and presenting to camera. We talk software to assist you in making the right choice. Also, helpful tips on creating a You-tube channel and make money from it.Software and equipment Like our shooting course, we don't spend much time talking about equipment. We focus on teaching techniques to tell a great story-whether it's a full-length documentary, a wedding, or a 30-second commercial, it's all about story-telling. You need to know the basics of your chosen editing software already. This is very important: Although what we teach is performed using computer software, this is NOT a software course. Instead of, how to use the software, this is, what to do with the software. It does not matter what software you have chosen for your editing setup. As long as you know the basics, everything will be easy to follow and understand.Your lecturerAndrew St Pierre White has 37 years as a broadcast professional, with international awards to his credit. Included in these are Cannes Film Festival, Gold Award for Editing, New York TV, Silver Award Editing and Louries TV Awards South Africa, Grand Prix Editing.He has edited numberless TV commercials, nine documentary series, many corporate videos and some TV dramas. His work has been broadcast on major channels and networks on six continents. As a director of TV, some of his work is on YouTube, where his channel boasts 24 million views.Overview
Section 1: Introduction to editing software and what I teach
Lecture 1 Introducing editing and they way we teach it.
Lecture 2 Editing software. Where do I begin?
Section 2: Capture your audience by maximizing the impact of your videos
Lecture 3 The power of preparation and organisation
Lecture 4 Look after your media
Lecture 5 Grab your audience without delay.
Lecture 6 Now you have your audience, now what?
Section 3: Working with Directors
Lecture 7 Working with Directors
Lecture 8 Earn the trust of your director
Section 4: Music. The Power to Create-or Destroy
Lecture 9 Music Selection: how to get it right-and wrong
Lecture 10 Music editing techniques including back timing.
Lecture 11 How to let the audio govern the storytelling.
Lecture 12 Music montage editing. Easy to do. Difficult to do well.
Lecture 13 Music montage editing in a commercial
Lecture 14 Music montage editing using sound effects
Lecture 15 Task to help you understand music selection technique
Lecture 16 Music and motion: An editing example
Section 5: Story Telling Structures and editing techniques
Lecture 17 Editing structure techniques
Lecture 18 More editing structure techniques
Lecture 19 Combining footage from various cameras
Lecture 20 Using the 4-second rule in an edit
Lecture 21 Transitions
Section 6: Music, Sound Effects and Narration
Lecture 22 Music and Sound Effects. Samples
Lecture 23 The power of sound effects
Lecture 24 Combining music, sound effects and narration
Lecture 25 Narration
Lecture 26 Show versus tell
Lecture 27 Use of still images
Lecture 28 Pace. Guidelines on how set a pace within your videos
Section 7: Wrap It Up
Lecture 29 Editing software and hardware
Lecture 30 Conclusion, summary and intro to the Shooting for Storytelling course
Please consider this course if you want to improve your creativity at the editing stage of making videos.,Please don't take this course if you are mainly seeking to improve your technical ability in using editing software. This is not a how-to-use software course.,You need to already understand the basics of edit software, and now want to learn creative editing tactics from a professional editor,Editing beginners struggling to understand techniques to make videos that entertain and capture the audience will benefit from this course.,Editors working on music videos, documentaries, weddings, YouTube and other similar clips will benefit from the editing techniques taught in this course.,Filmmakers looking for further insight into the affect of effects, sound tracks, music and more.,Amateur videos made to look like professional productions.,You want to be taught by someone that produces TV shows, documentaries and factual programming for external TV networks and our own YouTube channel.
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